Job Description

Role Name: Salesforce Marketing Cloud Developer

Location: Chesterbrook, PA (Onsite)



Roles and Responsibilities

• Design and implement multichannel marketing campaigns using SFMC modules Email Studio Journey Builder Automation Studio Contact Builder
• Develop and maintain dynamic content AMPscript and SQL queries for personalized messaging
• Integrate SFMC with internal systems CRM data warehouses compliance tools using APIs and ETL processes
• Develop modify email templates and existing campaigns
• Monitor campaign performance troubleshoot issues and optimize workflows for efficiency and scalability
• Lead requirement gathering sessions with business stakeholders and translate them into technical solutions
• Execute best practices in email development accessibility and email compliance regulations
• Be able to execute campaigns with a heavy emphasis on customer segmentation testing protocol and technical execution using Salesforce Marketing Cloud
• Troubleshoot HTML CSS and other performance issues to ensure identical rendering across browsers ESPs and devices

Skills Experience

• 7 years of experience in Salesforce Marketing Cloud development with a focus on enterprisescale implementations
• Hands on experience with Salesforce Marketing Cloud Email Studio Mobile Push SFMC API Data Extensions Data Views Automations Journey Builder Preference Centre Audience Management and Segmentation Tracking and Reporting
• Experience with email coding HTML5 CSS3 scripting and campaign execution
• Experience with AMP Script that will generate multifaceted content in email campaigns
• Experience with responsive design email layouts
• Salesforce Marketing Cloud concepts and metrics including code design and dynamic content generation
• Familiarity with any project management tool is a must JIRA Workfront etc
• Proactively manage expectations and risk dependencies
• Excellent in troubleshooting marketing cloud related queries
• Proven ability to develop and optimize integrated business processes across disparate systems

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